The World Travel and Tourism Council (WTTC) has released a research paper that aims to support decision-makers in broadening their view of sustainability beyond operational impacts to consider the broader systems in which they operate and adopt sustainability leadership practices for the 21st century.
WTTC’s research builds on a transformational leadership and personal development programme developed with Harvard University, which aims to support industry stakeholders to reframe the concept of sustainability as today’s goal and promote social and environmental responsibility.
The programme focused on embedding sustainability into corporate strategy to encourage organisational success and contribute to the co-creation of sustainable and thriving global communities.
As the travel and tourism industry looks to the future, the paper highlights the following actions to consider:
1. Invest in education / training;
2. Ensure incentives for employees;
3. Learn from the customer;
4. Establish ESG metrics;
5. Assimilate the Sustainable Development Goals.
According to EY, digital is forcing organizations to rethink traditional business models and adopt an agile approach to their talent strategies. A wave of technology is helping to reinvent the workplace and enable performance above and beyond previous capabilities.
The 15th edition of the Deloitte Hotel Atlas, a report that analyses the supply of accommodation in Portugal in 2019 and its distribution in the territory, describes the positive evolution of the country in terms of hotel supply and demand, in a year described by investors as peak investment.
The World Travel & Tourism Council (WTTC) shares best practices and recommendations for adopting innovative digital technologies to enable seamless travel and stays.
Horwath HTL has published a market report on the Portuguese hotel industry, in which it anticipates, despite the downturn in tourism activity, a firm expectation of recovery as a result of Portugal’s international image as a sustainable and safe tourist destination.