Portugal is the 3rd most attractive European country for hotel investment and Lisbon the 4th European city
CBRE recently released the results of its latest survey on European investors’ intentions for the hotel sector.
Building on the strong investment momentum seen in 2024, the findings point to a sustained optimistic outlook among European hotel investors for 2025.
Based on insights from key players in the sector, a significant majority reveal that they intend to maintain or expand their investments in hotels, reflecting continued confidence in the business.
More than 90 per cent of respondents expressed intentions to maintain or increase their capital investments in hotels throughout 2025, reflecting investors’ strong confidence in the sector’s continued growth in the future.
This optimism is strongly based on the sector’s resilience, underpinned by the dynamics of supply and demand, which provides pricing power and fuels its adaptability in the face of rising costs.
A critical part of demand is the continued expansion of tourist arrivals across Europe. Forecasts of increased overnight arrivals, increased demand for hotels and improved flight connectivity position hotels as an increasingly attractive asset class, especially for specialised investors looking for long-term value growth.
Source: here
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